Print Solutions November 2006
contents
101 Classified
On the Verge of a Growth Spurt
By Andy Brown
Stay Relevant to Your Customers
By James M. Riley, CDC
Why “We’re Just Human”
Won’t Cut It
By Dick Gorelick
Attendees at DMIA’s Print Solutions
2006 Conference & Expo in Rosemont, Ill., enjoyed peer-led
education sessions and new products on the show floor.
By Print Solutions Editors
It was evident at IPEX 2006 that
competition between digital and offset printing technologies
continues to increase.
By Ivars Sarkans
By Andy Brown
Use your unique position as a print
distributor to enhance VDP returns for clients.
By Rebecca Trela
CRW Graphics guides Saks Fifth Avenue
through the VDP process.
By LaShell Stratton
Franklin/Trade Graphics’ success with
Hilton International took time and effort.
By LaShell Stratton
PrintMailers Inc. waits for digital print
to reach its full potential.
By LaShell Stratton
The newest innovation in variable data
printing isn’t printing at all.
By Rebecca Trela
Midwest Single Source Inc. celebrates its
30th year.
By LaShell Stratton
AlphaGraphics offers independent printers
incentives to franchise.
By Andy Brown
Bob Lettieri faced an identity crisis when
Topps Company changed Bazooka bubblegum’s recipe and
packaging.
By Rebecca Trela